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Delivering Boardroom Vision
Through HubSpot.

I design and implement CRM systems for B2B companies, from specialist teams of 20 to mid-market organisations of 300+. Architecture, pipeline design, automation, integrations, and the reporting your leadership team actually needs.

HubSpot Specialist Independent Consultant Revenue Architecture Technical Precision Commercially Focused
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Peter Jones
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HubSpot
Transformations
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Integrations
Delivered
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Years in Process
Design
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Continents
Global Base

Certified HubSpot Solutions Partner. I design and build reliable systems that give teams clear data, streamlined processes, and reporting you can actually run the business on.

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What I Do

HubSpot is easy to use.
Making it work for your business takes expertise.

I help B2B companies win more clients, retain the ones they have, and build the systems that make growth sustainable. From regulated industries to fast-moving tech businesses, the approach is the same: understand the commercial model first, then build HubSpot around it.

Win more business

A pipeline your sales team actually trusts

When your CRM reflects how you actually sell, with the right stages, lifecycle definitions, and automation in place, your team stops managing the system and starts closing deals. Forecasts become reliable. Leaders stop guessing.

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Retain & grow clients

Customers who stay, expand, and refer

From onboarding automation to renewal tracking and health scores, I build the post-sale infrastructure that keeps customers close. The Winning by Design Bowtie model maps the full customer journey, so nothing falls through the cracks after the contract is signed.

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Remove friction

The manual work disappears. The team moves faster.

Repetitive tasks, broken handoffs, data sitting in spreadsheets. These aren't just irritating, they're expensive. Workflow automation, clean integrations, and a CRM that reflects your process gives your team their time back.

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See clearly

Reporting your leadership team will actually act on

Dashboards built around the questions that matter: pipeline health, conversion by source, revenue by segment. Not a generic HubSpot report. Designed around how your business makes decisions.

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"Peter helped us onboard to HubSpot, he setup and optimised loads of processes as our business grew. He always had a solution and was a pleasure to work with. I'd highly recommend Peter to anyone looking for support with HubSpot, you couldn't be in safer hands."

Douglas Fairchild
Growth Marketing Manager, Keyless

"Peter has been a pleasure to work with and instrumental in providing flexible expertise to implement customisations that have ensured we get the reporting and insights from HubSpot that we need."

Alex Rowse
Executive Producer, Marshmallow Laser Feast

Why I build exclusively on HubSpot.

To deliver boardroom-level vision, you need an engine that doesn't break at scale. I've chosen HubSpot because it is the only "crafted, not assembled" platform that aligns your entire customer journey in one place.

The Unified Advantage
One Source of Truth
Contacts, deals, emails, marketing, support. The full customer journey in one view. No spreadsheets, no silos, no debating which number is right.
Sales & Marketing Automation
Follow-ups, lead routing, pipeline updates, email sequences. All automated. Less manual admin, fewer mistakes, and teams that generate 3x more leads.
Visibility That Drives Decisions
Pipeline health, conversion rates, forecasting. Real-time dashboards that turn activity into actionable insight, not guesswork.

Software that works the way you do.

HubSpot's "Hub" architecture allows us to solve specific departmental pains while keeping the whole business connected.

Attract & Convert

Full-funnel marketing tools from SEO and Ads to complex lead nurturing automation.

Close Faster

Eliminate friction for your reps with automated outreach, deal tracking, and advanced CPQ.

Retain & Delight

Build a world-class customer experience with ticketing, knowledge base, and feedback loops.

Connect & Clean

The central nervous system. Advanced data sync, programmable automation, and data curation.

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How I Work

Designed before it's built.

Every engagement follows five stages. Good CRM work starts with understanding the business, not opening HubSpot.

01 Understand Commercial model, team structure, current CRM state, and where the friction lives.
02 Design Pipeline frameworks, lifecycle stages, data architecture, and automation logic. Mapped before a single setting is touched.
03 Build Clean, deliberate implementation. Workflows, integrations, reporting, and configuration. With documentation built as we go.
04 Document Every decision recorded. Architecture notes, process guides, and playbooks your team can actually use.
05 Enable Training structured around how the team works. The goal is ownership, not dependency.

Let's talk about
your HubSpot.

If you're unsure where to start, a short call is usually enough to work out the right next step. No pitch, no pressure. Just an honest conversation about what would actually help.

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